The world's largest carrier, American Airlines, is confident it will be successful on its new seasonal summer service between Philadelphia and Dubrovnik, which launches on June 7 of next year. In a statement to EX-YU Aviation News, the company said, "We are pleased about the advanced bookings we have already received to Dubrovnik and we are looking forward to serving our customers on this new and exciting route. We will, in due course, consider prolonging the flying season to the coastal city. We always review the performance of our new routes and ensure we have the right schedule for our customers". The carrier noted it opted for Dubrovnik over Zagreb and Split due to "popular request", however, it added, "We are always looking at new opportunities to grow our network to ensure we offer service to where our customers wish to go".
Dubrovnik Airport also anticipates strong loads on American Airlines' upcoming service to and from Philadelphia, which will have a significant impact on the future development of air traffic to the States. The General Manager of Dubrovnik Airport, Frano Luetić, previously said he believed the service would prove popular with both holidaymakers and the Croatian diaspora. "American Airlines chose Dubrovnik for several reasons. They have recognised us as a quality destination and our airport worked very hard during the negotiating process in order to secure these flights. Initially, this will be a seasonal service which will be maintained three times per week", Mr Luetić said. He added that the airport expects for the airline to boost frequencies on the route in the years to come.
American has echoed those words and believes its new route will serve both leisure and VFR (Visiting Friends and Relatives) traffic. The airline will deploy its 209-seat Boeing 767-300ER aircraft to Dubrovnik, however, in the long-term, the equipment will be changed to the Boeing 787 Dreamliner. American has confirmed that its fleet of B767-300ERs will be retired in 2021 as new Dramliners are delivered. The current average age of American’s B767 fleet is twenty years. "At present, the B767 is the right aircraft for this route, however, we are always evaluating our network to ensure we are maximizing our assets and meeting customer demand. We are excited to serve the picturesque city of Dubrovnik and we are looking forward to serving our customers in both Croatia and the US, thanks to our expansive network of connections", the carrier said.

Comments
"It’s great to hear that they have been introduced but I bet these flights will only be through the summer months. Do you really need more flights in the summer? Do you need more guests in the summer? It’s a big mistake to introduce only seasonal flights. The airlines are just following the numbers and not looking to develop the destination. Airlines must be directed to fly all year round and build up the winter tourism. Otherwise all you are doing is perpetuating the problem of overcrowding. You have to figure out – are you listening to the airlines or are the airlines listening to you. Right now it would seem that the airlines aren’t listening to you at all.
It’s nice that American Airlines are flying again to Dubrovnik after all those years but its problematic that they are only flying seasonally. What they are actually saying is “We don’t have enough faith to fly all year round.” The problem comes from Dubrovnik and not from the airlines because you haven’t educated them on the possibilities in the winter."
Bravo, DBV! American Airlines opening this route was one of the most exciting news this year! Good luck!
Next question is if winter tourism can be developed? Lots of Europeans go in winter to places like Tunis and Egypt because of the warm weather. If Dubrovnik starts to promote itself as a winter gateway then it will have to start competing with Zagreb because their product would be similar.
"The problem comes from Dubrovnik and not from the airlines because you haven’t educated them on the possibilities in the winter."
http://www.poslovni.hr/hrvatska/dubrovnik-je-amerikancima-najbolja-kulturna-destinacija-za-2019-348109
AA is launching DBV because there is a market and it's probably the only city in Croatia with enough demand to warrant a non-stop flight... even on a summer seasonal basis.
However it's not enough to just speak about seasonality but we need to also speak about the shortfalls on winter tourism in Dubrovnik. Croatia is doing a lot to promote Zagreb as a winter destination. Would the government be ready to shift some attention and funds away from the capital to promote Dubrovnik? Does Dubrovnik have enough funds to do it on their own? If done right, I think Dubrovnik could become attractive in winter, even more so than Zagreb.
In the new routes section, on the frontpage of this website, you can see that 75% of the new routes will be from/to Dubrovnik.
Dubrovnik is well heading towards the 3 million mark.
Conclusion: Unbelievable acheivements.
November 2017: 39.552
November 2018: 54.856
Zagreb
November 2017: 222.697
November 2018: 234.075
Overall difference in November was reduced from 183.145 to 179.219. Ok, difference is still big but at least ZAG isn't running away in winter as was the case before. Next year SPU might reduce this difference in November to 150.000 passengers, if not less.
ZAG management has shown to be incompetent to run the airport in winter with reductions by KL, BA, A3, OK, QR... SPU on the other hand is going the other direction.
I think the missing US cities are: Chicago, Los Angeles, Las Vegas, Dallas, Seattle, Salt Lake City and Louisiana. I think CDG already beats LHR when it comes to EU-US direct flights.
Delta has 11 US routes
DY has 7 routes
AA has 6 US routes
UA has 4 routes
Not to mention AF and XL Airways
The Croatian Coast can become the next new Jamaica or Cuba for the Americans as they are tired of the same destination every year.
Also why not bring RICH Americans to the country and not the poor, drunk tourist from England who will pay £50 for a cheap flight and sleep in a hostel and make noise.
What Croatia needs is HIGH CLASS tourism and not cheap Ryanair tourists not behaving.
As for tourists, seems to me that around 10.000.000 tourists still come by car or bus and not plane. Croatia needs to work on changing that.
One aircraft long haul operation is never going to be profitable, because in case you have a bigger issue, you will lose year worth of (potential) profit in days.
No room for people who earn decent wages and want a nice budget holiday.
Only increase in ZAG I remember is LO if I am not wrong. All others more or less cut their flights.
SPU having 39% more passengers in the slow month doesn't mean it is successfully fighting seasonality, but slightly reducing it. But I guess you're in possession of a crystal ball when you can guess which way SPU will go in a year from now.
Even if there are less flights, there's more passengers. Guess that doesn't count for anything.
Sorry bro, Americans don't go to Cuba very much because of the embargo. Some Cuban-Americans go lately, but that's next to nothing.Americans go to Mexico, Dominican Republic and other Caribbean islands, not Cuba.
Secondly, I'm not enthusiast regarding any airport, it won't affect me no matter how any of the airports do.
Also, the discussion was regarding the seasonality and someones' statement that SPU is doing great regarding it and ZAG is actually doing worse. Logic? There's none.
nisam Anon 18:56 (za početak), inače sam Dubrovčanin i mislim da nam je svima u interesu da zračne luke u Hrvatskoj dobro služe putnicima (kako Hrvatske, tako i ostalih zemalja). Činjenica jest da je ZAG (uvjetno rečeno) podbacio u pogledu novih najava i ukidanja/reduciranja pojedinih linija, što je stvarno šteta jer koncesionar nije dorastao zadatku. Croatiu airlines i Vladu RH neću ni spominjati.
A vjerojatno su linije za Toronto, Dubai i Seoul podbačaj.
Btw after the sanctions were relaxed there was numerous new flights established. Some of those have stopped since Trump came to power
They are however increasingly discovering other parts of Croatia and even Mostar is quite popular. They are more frequently making tours along large chunks, or even the entire coastline. Then they often discover Montenegro as well. Zagreb also is attracting increasing number of Americans, so in due time it's highly likely there will be more direct flights.
Once more tho, great job Dubrovnik airport!!